Download ebook Strategic Management: Creating Competitive Advantages

Strategic Management: Creating Competitive Advantages by Gregory G. Dess

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Author: Gregory G. Dess
Page Count: 592 pages
Published Date: 21 Sep 2011
Publisher: McGraw-Hill Education - Europe
Publication Country: London, United States
Language: Englishhttps://d4rri9bdfuube.cloudfront.net/assets/images/book/large/9780/0771/9780077161095.jpg
ISBN: 9780077439569
File Name: Strategic.Management.Creating.Competitive.Advantages.pdf
Download Link: Strategic Management Creating Competitive Advantages
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Strategic Management: Creating Competitive Advantages (Concepts only), sixth Edition, by the prestigious authors Dess/Lumpkin/Eisner and new co-author Gerry McNamara provide solid treatment of traditional topics in strategic management as well as thorough coverage of contemporary topics such intellectual assets, entrepreneurship, innovation, knowledge management, Internet strategies, crowdsourcing, environmental sustainability, businesses' use of blogs and social networking sites and more. This text's accessible writing style and wealth of new and updated illustrations, which clarify the most difficult topics, make this text the best resource for your students.

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